Janwar Beer
DELHI ︎ AUGUST 2026 ︎PACKAGING
A self-initiated packaging and branding project exploring how illustration can build personality and differentiation within a hypothetical Indian craft beer market.
Janwar assigns a distinct animal and visual identity to each beer: a bear for stout, a monkey for IPA and a tiger for lager.
The project combines character design, illustration, typography and packaging into a cohesive, playful identity rooted in a distinctly Indian visual sensibility.
The project combines character design, illustration, typography and packaging into a cohesive, playful identity rooted in a distinctly Indian visual sensibility.
